The Navigate Advantage
• This is all we do
Navigate specializes exclusively in measurement and research, so you won’t find us out in the marketplace selling sponsorships, representing brands or any other activity that is a conflict of interest.
• You can trust us
Our clients do, and we hold ourselves to the highest ethical standards. By valuing sponsorships for both buyers and sellers, our methodology and solution must stay in line with what the real marketplace will bear. If you are looking for an unrealistic value, we are not your firm.
• Science and experience
We use proven market prices and scientific research methodology to narrow the error between our results and the real marketplace. We have valued over $1 billion in sponsorship transactions, and with hundreds of studies under our belt, you won’t find a more experienced or capable team assigned to your next project.
• Real-life results
We continually track our results and compare them to the real marketplace prices being paid by our clients.
• In-depth deliverables
We provide answers and recommendations, not just reams of data for you to sort through. We pride ourselves on being researchers AND sports marketers, and we know that our clients want the type of information and analysis that they can use to make decisions.
• Our proprietary database
It contains results from all of our past research and allows us to advise our clients on what they should do going forward and how to do it. Our insights on relative performance mean that you have decades of experience behind your decision making.
Testimonials
“Navigate has been a tremendous resource in providing industry intelligence that arms our sponsorship, sales, and business development teams with information to better serve current partners and target prospective clients.”— Alicia Rankin - Head of Research and Fan Insights, National Football League
“Navigate is a valued partner of AAA in reaching our goals and objectives from our sponsorship efforts. We are looking forward to building a more comprehensive research platform to help evaluate our efforts.”— Matthew Haas - Director of Partnership Marketing, AAA Mid-Atlantic
“By providing us with complete assessments of our sponsorship investments, we were able to prioritize our portfolio spending and improve our negotiating leverage."— Phil Penuela - Market Research Manager, U.S. Cellular
"Navigate was a great resource in developing Mexican National Soccer Team's US Tour in-stadium fan survey. They understood the needs of our research and proactively provided guidelines and suggestions to enhance our research plan."— Charlie Shin - Marketing Manager, Major League Soccer & Soccer United Marketing (MLS/SUM)